Collect booth leads on visitors' own phones
To capture trade show leads with a QR code, use the Trade Show template in Studio. It opens a form with name, work email, company, job title, an interest dropdown and a notes field, all of which you can edit. Visitors scan at your booth and type their own details. Each response appears on the code's Responses page in your dashboard, ready to export as CSV for your CRM. After sending, the form can open a brochure or booking page.
Why the printed version falls short
Business cards pile up and have to be typed in after the show
Handwritten notes are hard to read later
Badge scans often miss what the visitor wanted
A busy booth can't talk to everyone in the queue
Leads from each show arrive in a different format
Trade Show Booths with CirculateQR
Visitors scan a code at your booth and fill in a short form with their name, work email, company, role and what they're interested in. Responses collect on the code's Responses page and export as CSV.
- A booth form with your own questions
- Name, work email, company and job title
- An interest dropdown so you know what to follow up on
- Required fields so leads arrive complete
- Responses in your dashboard with CSV export
- A thank-you message and an optional link after sending
How to set it up
Edit the form
Open the Trade Show template in Studio. Keep or change the fields for name, work email, company, job title, interest and notes, and mark the ones you need as required.Set the thank-you
Write a thank-you message and, if you like, a link to open after sending, such as a product sheet or booking page.Put the code on display
Print a large code for banners, counter signs and handouts so visitors can scan while they wait.Export the leads
Read responses on the code's Responses page during the show and export a CSV to import into your CRM.
Useful extras
Question types
Short and long answer, email, phone, number, date, dropdown, and choose one or several.
CSV export
Download every response as a CSV file for your CRM or spreadsheet, on every plan.
Code per show
Create a separate form code for each event so the leads stay apart.
Scans by hour
See when visitors scanned during the show, with device type and approximate city.
A plan badge means that plan or higher is needed. Paid marketplace templates show their one-time price. Compare plans
CirculateQR vs paper sign-up sheet and business card bowl
Details arrive typed, not handwritten
- CirculateQR
- ✓
- Paper sign-up sheet
- ✗
- Business card bowl
- △
Interest and notes captured
- CirculateQR
- ✓
- Paper sign-up sheet
- △
- Business card bowl
- ✗
Required fields
- CirculateQR
- ✓
- Paper sign-up sheet
- ✗
- Business card bowl
- ✗
Export as CSV
- CirculateQR
- ✓
- Paper sign-up sheet
- ✗
- Business card bowl
- ✗
| CirculateQR | Paper sign-up sheet | Business card bowl | |
|---|---|---|---|
| Details arrive typed, not handwritten | ✓ | ✗ | △ |
| Interest and notes captured | ✓ | △ | ✗ |
| Required fields | ✓ | ✗ | ✗ |
| Export as CSV | ✓ | ✗ | ✗ |
✓ yes · ✗ no · △ partly or with extra work
Frequently asked questions
Does it send leads to my CRM automatically?
No. Export the responses as a CSV file and import it into your CRM.
Will my team be alerted when someone fills in the form?
No. Responses collect on the code's Responses page in your dashboard. Check it during and after the show.
Do visitors need an app?
No. The form opens in the phone's browser.
Can I reuse the form at the next show?
Yes. Edit it at any time, or make a separate code for each show to keep the leads apart.
Will the code still work at next season's shows?
On a paid plan, yes. Dynamic codes on the free plan stay live for 14 days after publishing, then pause until you upgrade.
Related pages
More for Events & Entertainment
Guides
Start with the Trade Show template
The template opens in Studio with starter content filled in. Change the text, pick a design and download. The free plan needs no card.